Local search marketing experts have long recommended that businesses improve their online presence by optimizing profiles in online yellow pages (IYPs) ...

Google is launching Google News Archive Search, another ambitious project to make digitized copies of newspapers online. Said project is in partnership with newspaper publishers.

How can local newspapers leverage their 'trusted brands' online? The debate rages on, in particular at the Kelsey Local Interactive Media conference in Philadelphia this afternoon.

The Ancestor Hunt genealogy site has a section devoted to finding historical newspapers online, and the Elephind site lets you search a growing collection of digitized international newspapers.

The initiative is intended to “bring old newspapers online and make them searchable and make them discoverable,” said Marissa Mayer, Google vice president of products and search, at the ...

Local newspapers have always been the epicenter of local news ecosystems. While communities may have other sources of journalism, such as TV and radio stations and online-only outlets, the bulk of the ...

However Yahoo Search Monkey, interestingly, attempts to give publishers control the presentation of their content in search results and offers them some “branding” in the process.

Being able to search through every iteration of student newspapers from all of the university’s antecedents makes this resource interesting, informative and fun,” said Arnold Hirshon, university ...

For the first time, online readership and advertising revenue has surpassed that of print newspapers.

Martin Langeveld points out something interesting in Scripps’s fourth-quarter earnings: Those already-dismal online advertising numbers you’ve seen for newspapers? They’re badly inflated. If you want ...